TikTok Soft-Launches 'TikTok for Artists' Platform to Elevate Music Careers
TikTok has introduced a new platform aimed at helping artists elevate their careers—"TikTok for Artists." Currently in its testing phase across Australia, New Zealand, Japan, Korea, and Indonesia, this new initiative provides musicians with powerful tools to maximize their presence on the platform. Empowering Artists with Insights and Engagement "TikTok for Artists" offers a suite of features designed to help musicians grow their fan base, promote their songs, and analyze their reach. Artists can create targeted campaigns f…
IFPI 2025 Global Music Report: MENA Leads as Fastest Growing Music Market
The recorded music industry continued its strong growth in 2024, with all global regions experiencing revenue increases, as outlined in the IFPI Global Music Report 2025. Leading this expansion, the Middle East & North Africa (MENA) retained its position as the fastest-growing region, posting an impressive 22.8% rise in recorded music revenues, surpassing $144 million for the year. Streaming remains the dominant force behind MENA’s music industry expansion, contributing a staggering 99.5% of total revenues. The region’s rapid digital trans…
TikTok and Billboard Arabia Partner to Launch "TikTok Billboard Arabia Top 50" Music Chart
Billboard Arabia and TikTok have officially unveiled their new collaboration, the “TikTok Billboard Arabia Top 50” chart. Announced during TikTok’s annual TikTok Awards, which celebrates emerging regional talent and highlights their success on the platform over the past year, this new initiative puts Middle Eastern artists and their creative work at the forefront of the global music scene. In 2024, TikTok played a significant role in the viral success of various songs, showcasing the platform’s global influence on music. Some of the tracks th…
Amr Diab is Back! Exploring His New Sony Music Deal and Return to Streaming
After nearly three years, the legendary Egyptian pop star is set to make a grand return to major music streaming platforms, with all his albums and beloved music videos soon available once more on YouTube and other platforms. This much-anticipated comeback follows a period of absence beginning in early 2022, when Diab signed an exclusive deal with Anghami. As a result, albums released under his label, Nay, were removed from platforms like Spotify, Apple Music, and YouTube—a decision that disappointed many fans. However, it seems the wait is …
ESMAA Strikes Landmark Music Licensing Deal with Anghami
ESMAA, has reached a groundbreaking music licensing agreement with Anghami, the leading MENA-focused streaming platform. This partnership marks a significant moment for the region’s music industry, as it represents the first deal of its kind between international independent music publishers and a local streaming service in the MENA region. ESMAA represents the extensive catalog of MENA-based music publisher PopArabia, including a wealth of Arabic music and global sub-published repertoire. The organization also manages the rights of IMPEL, a c…
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